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Advanced Mobile for Qualcomm® ProfileQualcomm, a leading global provider of integrated wireless systems, application and services to the transportation and logistics industry, announced a strategic partnership in January 2011 with Blue Dot to deliver fully packaged mobile applications focused on dedicated logistics, specialized transport and private fleets operations. Blue Dot will leverage its Advanced Mobile – Packaged Mobile Application Platform to deliver a library of packaged mobile applications that will be private labeled and sold by Qualcomm. The foundation of the strategic alliance will be a joint go-to-market strategy to deliver multiple turnkey mobile solutions that entail: mobile applications software; mobile handheld devices; professional services; deployment services and system support. Proof of Delivery will be the first packaged mobile application delivered and offered on Qualcomm’s handheld External Mobile Device 200 (EMD200). Proof of Delivery will help fleets operate more efficiently and reduce costs by allowing the driver to automate work assignments performed outside of the vehicle, such as barcode scanning, exception management and signature capture. By extending wireless connectivity outside the vehicle, Proof of Delivery will help fleets improve time to invoice through near real-time delivery notification, as well as eliminate paperwork and reduce costs associated with customer and freight settlement. Moving forward, Qualcomm and Blue Dot will bring additional mobile solutions to market such as Vehicle Inspections, Pick-up and Delivery, etc. All the mobile applications business processes will center on effectively managing out-of-vehicle activities, safety compliance and customer settlement. All Packaged Mobile Applications are built on top of Advanced Mobile, which is made up of a mobile-solution infrastructure, enterprise-grade services and tool sets to successfully design, develop, deploy, monitor and manage all packaged mobile applications for any size Qualcomm customer. With the availability of Advanced Mobile-based packaged mobile applications, Qualcomm customers experience unparalleled business benefits and the best of both worlds: out-of-the-box fully integrated packaged mobile applications that can be deployed in few days, coupled with an industry-leading Packaged Mobile Application Platform that supports flexibility, scalability and responsiveness to changing business requirements. Qualcomm’s thought-leadership approach to enterprise mobile computing from an architectural perspective, rather than a tactical perspective, is supported by prestigious Gartner, the world’s leading information-technology research and advisory company. According to a Gartner research publication, “Marketscope for Packaged Mobile Application Platforms, March 31, 2011,”Packaged Mobile Application Platforms represent the middle of a wide spectrum of choices. At one end of the spectrum are enterprises that custom develop nearly all software; at the other end are those that only use prebuilt point solutions.”
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